The Pink Ribbon was officially adopted as the symbol for Breast Cancer Awareness Month in 1992, and since then, millions have been raised to help fund vital research and support people with the disease - which killed more than 11,600 women and 73 men in 2012.
This year, once again, the beauty shelves are awash with special limited-edition buys, with a host of familiar favourites sporting pink makeovers.
Bag any of these blushed items, available during October while stocks last, and you'll be helping the fight against breast cancer too, as a percentage of proceeds from their sales will be donated to associated charities.
From sumptuous scents to hero serums and gorgeous glosses, this is make-up that really makes a difference.
- MARINE DREAM
An anti-ageing bestseller gets a limited edition makeover, as the 100ml pot of Elemis Pro-Collagen Marine Cream is clad in hot pink with a matching velvet pouch. The daily moisturiser uses marine extracts to reduce the appearance of wrinkles and Elemis have pledged £10,000 to Breast Cancer Care, so everyone's a winner! £99, House of Fraser (www.houseoffraser.co.uk).
- COMING UP ROSES
A blend of no less than seven different rose scents, Jo Malone's ravishing Red Roses Cologne is rounded off with crushed violet leaves and a touch of lemon. For every bottle of the special 100ml edition sold, £20 goes to Breast Cancer Care. £82 (www.jomalone.co.uk).
- GLOW ON THE GO
Emblazoned with the iconic ribbon she designed, the bold Evelyn Lauder (daughter-in-law of Estee) Dream Compact is filled with Lucidity Translucent Pressed Powder, which gives skin a luminous glow. 20% of sales will go to Breast Cancer Care. £75 (www.esteelauder.co.uk).
- THREE TIMES A LADY
Alongside two existing colours, this Morgan Taylor trio pack stars the new Fight Like A Lady nail polish, a dazzling pink and purple glitter mix. For every pack sold, 10% of proceeds will go to Breast Cancer Care and Future Dreams, a charity set up by mother and daughter Sylvie Henry and Danielle Leslie, who sadly both died of the disease. £20, from salons nationwide and Sally Express (www.sallyexpress.com).
- GLOSS OVER IT
Every tube sold of BareMinerals' Marvelous Moxie Lipgloss in Survivor, a luscious carnation pink, will see £5 go to Look Good Feel Better, the charity which helps women and teenagers combat the visible signs of cancer treatment. £16 (www.bareminerals.co.uk)
- SLEEPER HIT
Soothing while you sleep, Estee Lauder Night Repair Synchronized Recovery Complex II is a pre-moisturiser treatment that gets to work on dehydrated skin, delivering a hit of hyaluronic acid and protecting against future damage. Special edition 50ml bottles come with a Pink Ribbon Keychain, with 20% of all sales donated to charity. £69 (www.esteelauder.co.uk).
- SOOTHING SCIENCE
A heavyweight hitter in the serum world, this powerful formula uses high-tech ingredients combined with a trio of floral extracts to reduce redness. And £5 for every 30ml bottle of Darphin's Intral Redness Relief Soothing Serum sold during October will help fund breast cancer research. £53 (www.darphin.co.uk).
- HAVE A BUST-UP
Extend your daily beauty routine a little further south to help your 'girls' stay plump and perky, with this decolletage moisturiser, Boob Tube+ Multi-action Bust Firmer. For every bottle sold. £1 will go to Look Good Feel Better. £31 (www.mioskincare.co.uk)
- CATCH THE BOUQUET
Using rose water and flower oil extracts, a spritz of Jane Iredale Smell The Roses, an organic facial spray, moisturises and calms skin, and the delicate scent will ease your stress levels too. Plus, 100% of net profits will go to breast cancer charities. £21.38 (www.mineralbeauty.co.uk).
TRIED & TESTED
With the change in season, hands can start to feel a little parched. Our testers get handy with three nourishing creams:
- Oh-lief Natural Hand Lotion in Lavender and Roman Chamomile, 150ml, £15.99 (www.ocado.com)
Promising to be soothing and calming, this softly-scented hand cream is exactly that. A simple squirt and a mini massage into dry hands will make skin instantly softer, as the lavender scent soothes away stresses. It's a small pamper session in a can.
- AVEDA Hand Relief, 125ml, £19.50 (www.aveda.co.uk)
This gorgeously thick hand cream smells divine and rubs in easily to soothe my dry, sore hands. The more affordable 100ml size (£6) is perfect for popping in your handbag too.
- REN Citrus Limonium Prebiotic Hand Cream, £300ml, £17 (www.renskincare.com)
One whiff of this zesty lotion and it's like I'm back on my summer holidays. Just a smidgen of the luscious cream left my hands super-moisturised, and a bottle this big will last a long time.
BUY IT NOW
Baby-soft skin is just a bottle away, according to new research. A dermatologist at the University of California has revealed that LR2412, the active ingredient of the newly-reformulated Lancome Visionnaire Advanced Skin Corrector, £47.20-£65.60, stimulates the production of hyaluronan, a substance found in high concentrations in babies' skin. Available from John Lewis (www.johnlewis.co.uk).
- MANICURE FOR CANCER
Going for a manicure this week? Why not visit one of the hundreds of salons taking part in Nail Breast Cancer, the week-long campaign which encourages clients to add £1 for treatments from October 1-8, with proceeds going to breast cancer charity Future Dreams. To find participating salons, visit www.nailbreastcancer.com
- RECESSIONISTA ALERT
Dove's new Purely Pampering range lets you pamper your skin without punishing your purse. Featuring four delicious scents, the collection includes Pistachio Cream with Magnolia Body Lotion, £4.19, and Body Wash, £2.55, available now from Tesco (www.tesco.com).