A festive pantomime in Shrewsbury is set to break box office records with around 36,000 people expected to get in on the action.
Sleeping Beauty will feature at Theatre Severn from December 5 to January 12. It follows the success of last year’s smash hit, Jack and the Beanstalk.
Today Theatre boss Peter Nicholson said: “We’ve sold a huge number of tickets already and we’re on course to break box office records.
“Last year’s pantomime was seen by 35,000 people and we’d encourage people to book tickets as soon as possible.
“We’re on course for an even bigger audience this year – so spaces will be limited.”
Craig Reeves, marketing manager at Theatre Severn, said the public response to the show had been overwhelming.
He said: “People are starting to realise that pantomime is not just for children. We’re putting on a family-friendly show that can be watched by all of the generations.
“It’s not for mom, dad and son or daughter. It’s also for aunties and uncles, grandmothers and grandfathers, brothers and sisters. Everyone is welcome.”
The show has been written by Paul Hendry and brought to life by production company Evolution. It stars Brad Fitt, who is one of the UK’s best-loved dames, alongside Shrewsbury favourites Eric Smith, from BBC Radio Shropshire, and comedian Adam Moss.
There will be plenty of audience participation, lavish sets and stunning special effects, including a fire-breathing dragon who leans over into the audience.
Show director Brad Fitt said the cast could hardly wait to get started.
He said: “We’re all very excited about it. We’ve started rehearsals and we’ve got a great cast. A number of us have worked together before and there’s a great chemistry between the actors.
“Theatre Severn is a beautiful place to play because it feels so intimate, even though there are two upper circles. It always feels as though the audience is part of the action.
“I tend to pick on people in the audience and there have been times when I’ve picked on the same person each year. People who come along can look forward to a family-friendly show with no lewd or vulgar behaviour. It’s a great show for kids – but there’s also plenty of fun in it for adults.”